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The Marketing Blog

Internet Icons - Steve Jobs & Enlightenment

6/3/2017

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In our internet icon series, we have an interesting story to share about Steve Jobs. In 1972 at the age of 17 Steve Jobs briefly dropped out of Reed College. While unofficially attending classes, Jobs struggled to get by. He slept on his friends' dorm room floors, returned Coke bottles for money, and survived off free meals from the local Hare Krishna temple. As a penniless college drop-out , he would walk seven miles every Sunday to get a free meal at the Hare Krishna temple.  
​Jobs admitted he never enjoyed school structure and preferred to learn in unconventional ways.
He spent seven months traveling around India, experimenting with psychedelic drugs and eventually adopting the practices of Zen Buddhism.

There are accounts of Jobs visiting a certain Kainchi Ashram, in Nainital, in the state of Uttarakhand where he is believed to have got his enlightenment to build Apple.

Steve Jobs on his part advised Mark Zuckerberg (co-founder of Facebook) to take a spiritual retreat to India and visit a certain temple he visited there. Although Zuckerberg did not disclose more details of this particular temple, he did mention how that journey to India -- not long ago -- helped him clear his head and turn into a visionary (or a businessman as some may say) with a mission to connect billions of people around the world through Facebook.
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