Kangana Ranaut is one of the most respected and inspirational figure for a lot of women in India. Her success & her fight against those who have held her back has inspired many women and men to follow their dreams and fight for their rights. She is back partnering with Reebok on another key issue - Equal pay for women.
The Reebox ad featuring Kangana Ranaut focuses on the unfortunate truth that women get lower pay for the same jobs despite successfully juggling between different roles at work and home. We love the the theme of the campaign and the wording.
The world will give you a raw deal. Take it and it will never be fair.
Only when you roar like one, will you get the lion's share.
Equal play if you want me to stay.
Girls fight. Fight more. Be More Human.
The ad has received a lot of positive support from all sections of the public. One of the key highlights of the campaigns is that its focus is not limited to the story. It invites women to write to Kangana Ranaut to share their stories. This call to action is leading to a lot of engagement on social media. It is one of the best campaigns this year by any brand.
Watch the ad yourself and enjoy. If you love the ad, subscribe, share this post and spread the word. If you agree with us or have a different opinion, do not forget to comment below.
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