Pokémon Go - Latest news and stats
- On July 8th, only 2 days after Pokémon Go's release, Pokémon Go was already installed on 5.16% of all Android devices in the US.
- Pokemon GO was already installed on more US Android phones than Tinder.
- Pokémon GO attracted just under 21 million daily active users in the United States (12th July, 2016)
- Pokémon GO surpassed Candy Crush saga’s peak US smartphone audience of 20 million and making it the biggest mobile game in US history.
- Pokémon GO was being used for an average of 43 minutes, 23 seconds a day, higher than Whatsapp, Instagram, Snapchat, and Messenger.
- 6.6% of Australian Android users use Pokémon Go daily (13th Jul, 2016). 15.13% of Android users in New Zealand have installed Pokémon Go (13th Jul, 2016)
Pokémon Go - Revenue Stats
- $30 million was invested by Google and Nintendo to develop Pokémon Go
- Pokémon Go earned $14.04 million in revenue (11th July, 2016)
- Pokémon Go made between $3.9 million - $4.9 million on its first day of release.
- 13 hours to reach the top of the highest-grossing app chart in the United States
- Nintendo’s market value increased by $9 billion dollars within 5 days of release of Pokémon Go
What is Pokémon Go?
Pokémon Go (stylized as Pokémon GO) is a free-to-play location-based augmented reality mobile game developed by Niantic and published by The Pokémon Company as part of the Pokémon franchise. The game allows players to capture, battle, and train virtual Pokémon who appear throughout the real world. It makes use of GPS and the camera of compatible devices. Although the game is free-to-play, it supports in-app purchases of additional gameplay items. An optional companion Bluetooth wearable device, the Pokémon Go Plus, is planned for future release and will alert users when Pokémon are nearby.