Ph: +91-9625464158
Pickdup
  • Home
  • Digital Marketing Certification Course
    • Reviews
    • Course Outline
    • Applicant Profile
    • Job Opportunity
    • Digital Marketing Aptitude Test
    • Free Demo
  • Blog
  • About
  • More
    • Contact
    • Feedback
    • Careers
    • Subscribe (International)
    • Subscribe
    • Statistics >
      • Digital Marketing Stats
      • Instagram Stats and News
      • Pokemon Go Stats
      • Twitter Stats
      • Facebook Stats
    • Referral Marketing
    • How To Guides >
      • 7 amazing ways to become a social media celebrity
    • Search Engine Optimization
    • How it works? >
      • FAQs
      • Create a course
      • Open Data Project
      • Editorial Policy
  • Franchise
  • Home
  • Digital Marketing Certification Course
    • Reviews
    • Course Outline
    • Applicant Profile
    • Job Opportunity
    • Digital Marketing Aptitude Test
    • Free Demo
  • Blog
  • About
  • More
    • Contact
    • Feedback
    • Careers
    • Subscribe (International)
    • Subscribe
    • Statistics >
      • Digital Marketing Stats
      • Instagram Stats and News
      • Pokemon Go Stats
      • Twitter Stats
      • Facebook Stats
    • Referral Marketing
    • How To Guides >
      • 7 amazing ways to become a social media celebrity
    • Search Engine Optimization
    • How it works? >
      • FAQs
      • Create a course
      • Open Data Project
      • Editorial Policy
  • Franchise

Search Engine Optimization

Search Engine Optimization Tips by Matt Cutts

Picture
About Matt Cutts
Matt Cutts is an American software engineer. He has been the former head of the web spam team at Google, and is currently on leave in his role of working with the search quality team on search engine optimization issues.
Mattew Cutts is an authority on Search and how it works. He has been a leading developer at Google and he has been focusing on stopping webspam. 
Following are 5 search engine optimization tips from Matt Cutts that are extremely important for an effective S.E.O strategy. The points below and advice given can lead to better search engine ranking for your website or blog.

1. Home page text

Your home page should clearly communicate what the website is about. A well designed website without text will not help in search engine ranking and subsequent search traffic. 

2. Don't neglect content body 

The headlines and title tags are extremely important for an effective SEO strategy. However it is equally important to add meaningful body text to your headlines to build the claims made by your headlines. Focus on details in the paragraphs and text of your web page. It will make it easier for search engines to see why they should rank your website higher.

3. Understand your audience

The easier you present an idea, the better you appear to understand what you’re saying. Write in a language that is easy to understand for your audience. The more you add in jargon and technical speak, the more you’ll scare people away unless your audience understands this jargon.

4. Better Content is the best way to compete

Better rankings on search are most often an outcome of high quality content. If you’re sharing good, helpful content, people will come on your website and share your content. It will also show Google you’re worth ranking high. To make your website more competitive, it is a good idea to focus on high-quality content. 

5. Spotlight your search term on the homepage

Matt Cutt says, "Think about what people are going to type in to try and find you. You have to make sure the keywords are on the page". For example if you're a San Diego doctor, Des Moines architect or Portland ad agency, it is best to let people know so immediately, at the top of your page.

Become a Search Engine Optimization Expert

Enroll for the Digital Marketing Foundation Course and learn Search Engine Optimization and other important digital marketing concepts through case studies and interactive quizzes. 
Learn More

About PickdUp

PickdUp offers a simple and a very effective way for beginners to learn Digital Marketing through its Digital Marketing Course. It is a highly rated Digital Marketing course and considered one of the best Digital Marketing Course.  PickdUp was founded in 2016 and is an Award Winning online Digital Marketing Academy with  students from 20 Indian states & 7 countries.  It's flagship Digital Marketing Foundation program is a 6 month online program rated highly by students.
The Digital Marketing Course by PickdUp (Digital Marketing Foundation Program) in 2017 has been awarded by the Global Youth Marketing Forum. It is considered the Top Digital Marketing Course in India. It is a completely online program and offers certification on successful completion. The Digital Marketing Course in India and internationally (across 7 countries) has produced promising results across diverse profiles of applicants and students.

Navigate

  • About 
  • Course Outline
  • Applicant Profile
  • Job Opportunity
  • Digital Marketing Blog
  • How it works?
  • Digital Marketing Course Enrollment - India
  • Contact Us
  • Digital Marketing Course - International Subscription
  • Subscription​
  • Digital Marketing in Hindi
  • डिजिटल मार्केटिंग
  • Our Story - 2017
  • Careers
  • Refer a friend and Earn
  • Top 5 Digital Marketing Courses in 2020

Ph: (+91) 9625464158​​ | Email: marketinglabs@outlook.com
Copyright © 2018 Mlabs Digital Pvt. Ltd.​
Corporate Office: Tapasya Corp Heights Tower A, IIIrd Floor, Near Amity University, Uttar Pradesh Noida - 201301
Picture